![]() Sellers list items online themselves, taking pictures, and uploading key information such as price, description and condition. Materials and resources that were used to manufacture them are being wasted and consumers buying a new version of the same item, further contributing to resource depletion.Īcting on these insights, Vestiaire Collective developed and operates a 100% digital e-commerce platform, which aims to keep clothes in use longer. This means that there are hundreds of millions of unused items whose potential is not being realised. The founders of Vestiaire Collective were motivated by the fact that, on average, people only use half of their clothes. Surfing a consumer trend - by 2027, resale apparels expected to make up 11% of an average citizen’s wardrobe. New customers acquisition - 48% of second hand shoppers admit purchasing a brand that was new to them and nearly all would consider buying these brands again. ‘Upscale effect’ - 85% of Vestiaire’s customers report that they are shifting from fast fashion to trading up to a mindset of fewer, but better quality, second hand items.įewer resources, less waste - on average one pre-owned purchase saves: 1kg waste, 3,040 litres water, 22kg CO2 (Farfetch 2020)Īffordability - lower price points make luxury brand items accessible to a larger customer base. Vestiare’s resale platform creates potential benefits to citizens, business and the environment: 60% of sellers report that they would not have given a second life to products without the existence of the resale market¹. They also hope to nurture a circular mindset, by encouraging their users to buy better quality and take good care of their items to maximise their resale value.īy connecting people, Vestiaire creates a sense of community between those with shared values who actively choose to enter a circular system and those looking for unique items or new ways to access the latest trends. Vestiaire has harnessed the enabling power of digital technology to connect unused clothes items to new customers, thereby increasing the number of uses, giving a second, third, or even fourth life to products that already exist. Why it's an example of the circular economy In early 2021, there were more than 3 million items on the platform, with 550,000 new listings per month. Originally called 'Vestiaire de Copines' and only available in France, Vestiaire Collective has expanded rapidly to meet demand and now has 11 million members across 80 countries. Sellers list items on the marketplace and, after validation by the Vestiaire’s curation team, items become available for sale. Vestiaire’s platform was established so that a global community of fashion-loving, environmentally conscious users could put the items they no longer wear or use back into circulation. If you are in the Atlanta area and would like to support us, please visit our stores.Vestiaire Collective launched in 2009 to enable individuals to buy and sell second-hand fashion items. All items are donated so every visit is a treasure hunt – you never know what kind of goodies you'll find – and new items are added daily. ![]() Since opening, our goal has been to offer our customers a unique and fun thrift store shopping experience where every purchase benefits homeless dogs and cats. We appreciate all the support of our donors, customers and volunteers. We are very community focused, providing a drop off/distribution for a pet food pantry, fostering cats and kittens in our store from our local shelters, providing educational signage in our stores about adoption and the importance of spay/neuter. Since opening in 2011, we have provided grants to deserving organizations, simply by selling items in our stores that the general public has donated. We have two upscale thrift stores where proceeds benefit animal rescue and spay/neuter programs. Thank you for learning about Second Life. We primarily serve the Atlanta Metro area, as well as organizations in Georgia or that assist Georgia animals. ![]() In turn, we provide animal rescue charities and spay/neuter programs with much-needed cash grants. Our stores sell items donated by the general public. Second Life offers a high quality thrift shopping experience in a clean, organized retail environment with a focus on providing excellent customer service. To support animal rescue charities in their goals of increasing adoptions of homeless pets and reducing pet overpopulation through spay/neuter programs.
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